Pioneers Logos
Primary Logo
This is the primary logo, also called the wordmark. Use this version of the logo whenever possible.
Secondary Logo
This is the secondary logo, also called the square logo. Use this version when the size and format makes more sense than using the primary logo.
Icon Logo
This is the icon logo. This logo should really only be used when the other logo versions would be too small, such as for a website favicon.
Usage Rules
- It is preferred to use the black, red, or blue logos below when possible.
- For readability, the minimum height in print formats is 0.5 inches. In digital formats, the minimum height is 25 pixels.
- Only use versions of the logo provided in the logo package.
- Make sure the color contrast between logo and background is high.
- Do not use multiple or off-brand colors.
- Do not squeeze or stretch the logo.
- Examples of good and bad logo usage are included below.






Outlined

Uses old colors and has awful drop-shadow

Uses two different colors

Stretched

Uses an off-brand color

Squished
Sub-brands
Pioneers-USA has developed a sub-brand system for its variety of products, teams and activities. This is primarily useful to distinguish our offerings and entities for external audiences. Below are the available sub-brand logos for download. Within each zipped file are a variety of logo options for any applicable use case.